Privacy Policy

Last updated: July 2026

Introduction

At Mister Alley, we respect your privacy and are committed to protecting your personal information.

This Privacy Policy explains what information we collect, how we use it, how it is stored, and your rights regarding your personal data.

By using this website, you agree to the practices described in this Privacy Policy.


Who We Are

Mister Alley is an independent UK men’s lifestyle publication covering affordable fashion, grooming, lifestyle, technology, travel and everyday living.

If you have any questions regarding this Privacy Policy, please contact us via our Contact Us page.


Information We Collect

Depending on how you use our website, we may collect:

Information you provide

This includes information you voluntarily submit through our contact form, such as:

  • Your name
  • Your email address
  • The subject of your enquiry
  • Your message

We only use this information to respond to your enquiry.


Automatically collected information

When you visit Mister Alley, certain technical information may be collected automatically, including:

  • IP address (where applicable)
  • Browser type
  • Device type
  • Operating system
  • Pages visited
  • Time spent on pages
  • Referring website
  • General geographic location (non-precise)

This information helps us improve the website and understand how visitors use our content.


Cookies

Mister Alley uses cookies to improve your browsing experience and help us understand how our website is used.

Some cookies are essential for the website to function correctly.

Other cookies, including analytics cookies, are only used where you have given your consent.

For more information, please see our Cookie Policy.


Google Analytics

We use Google Analytics to understand how visitors use Mister Alley.

Google Analytics collects anonymous usage information such as:

  • Pages visited
  • Time spent on the site
  • Device information
  • General location
  • Traffic sources

This information helps us improve the website and create better content.

Google Analytics does not identify you personally.


Affiliate Links

Some articles contain affiliate links.

If you click an affiliate link and make a purchase, we may receive a commission from the retailer at no additional cost to you.

Affiliate tracking may involve the use of cookies.

Please see our Affiliate Disclosure for more information.


How We Use Your Information

We use information collected to:

  • Respond to enquiries
  • Improve our website
  • Analyse website performance
  • Maintain website security
  • Detect abuse or fraudulent activity
  • Meet legal obligations where required

We do not sell your personal information.


Sharing Information

We may share information with trusted service providers who help operate the website, including:

  • Google Analytics
  • Website hosting providers
  • Contact form services
  • Security services

These providers only receive information necessary to perform their services.


Data Retention

We only keep personal information for as long as necessary to fulfil the purpose for which it was collected or to meet legal obligations.

Contact form enquiries are retained only as long as reasonably necessary.


Your Rights

Under UK data protection law, you have the right to:

  • Access your personal information
  • Request corrections
  • Request deletion where appropriate
  • Restrict certain processing
  • Object to certain processing
  • Withdraw consent where consent has been given

If you wish to exercise any of these rights, please contact us.


Third-Party Websites

Our website contains links to external websites.

We are not responsible for the privacy practices or content of those websites.

We encourage you to read their privacy policies separately.


Security

We take reasonable steps to protect personal information from unauthorised access, misuse or disclosure.

However, no website can guarantee complete security.


Changes to This Policy

We may update this Privacy Policy from time to time.

Any changes will be published on this page, and the revised version will take effect immediately upon publication.